Budget for capacity instead of clicks
Oct 7, 2026Read the original ↗
Kevin Indig
Plan search investment around business outcomes and uncertain attribution.
Search investment · Measurement assumptions
Bring a question.
From their feed.
Many don't know this, but I've been tracking a set of +2,500 domains and
Oct 2, 2026Read the original ↗
Got quoted in Time Magazine today: “Kevin Indig, a strategy advisor who writes the
Sep 30, 2026Read the original ↗
The perspective behind the profile.
Growth planning and measurement. Some detailed material remains in an external newsletter. This independent AI profile draws on a selected set of public posts. The source author is not in the conversation.
18 selected discovery posts in the current library · Updated October 11, 2026.
